App note from Precision Microdrives on new brushless motor design and how to drive them efficiently. Link here
For a long time, all motors driven by DC supplies relied on using metal or carbon brushes to provide electrical power to the motor’s internal components. Meanwhile, in larger motor designs it has also been possible for over 100 years to create a rotating motor without using brushes, by using an AC power supply.
In using the same design as traditional 3-phase AC motors, the problem with using ‘brushless motors’ powered from a DC source, was not the motor itself, but the driver. It wasn’t until digital signal processing and highly integrated circuits arrived, that driving brushless motors powered from a DC source became feasible.
These brushless motors tend to be more efficient, but the major benefit is the extended lifetime. This means they are popular in products that require prolonged or constant rotation. In the past, DC brushless motors have been used devices such as VCRs, printers and hard disk drives.
High time, therefore, to apply the reliability of brushless motors to vibration applications. In particular, fields like mechanical aid can require constant vibration to aid the flow of, for example, medicine pills through a chute. A well made brushed vibration motor may last up to a thousand hours or more, which is more than enough for a handheld product that rarely vibrates in short bursts. But when constantly running rates this would require a motor change every 5~6 weeks