
Adafruit has a knack for great publicity. Here’s their iCufflinks project at NYTimes.com:
Nerdy cufflinks have been around quiet for a while: There’s the black 20-sided dice cufflinks that are based on the game Dungeons and Dragons, Microsoft Xbox branded cufflinks for videogame fans and cufflinks made from computer keyboards.
But none of these can compare to the iCufflinks which are made by Adafruit, a New York-based electronics company. The iCufflinks are designed to look just like an Apple computer power button and come with a built-in LED light and actually glows on and off, just like the Apple computer.
Via Adafruit.

And another company Apple can sue. ;) (While they’re suing better competition)
I did wonder about that. The symbol is near universal, but the i-thing seems like Apple would have a lock on. McDonalds owns McLanguage, and with exception for family names like McHennry, you can’t Mc-name anything, at least in the US (to my understanding).
They even reverse-engineered the blinking pattern of Apple equipment. Maybe it’s not worth suing Adafruit because they address different customers.
I made my own nerdy cuffies using 1/2 inch CCDs. Turned out pretty well (unlike the photo I took of them).
Are the cameras functional? Be cool to have them wifi’d.